How To Write a Bio To Convince Readers You’re Their Essential Superhero
Most people think the way to succeed in the essential oils business is to share a lot of knowledge about essential oils, all the time. There’s nothing farther than truth.
Of course, you HAVE TO know about essential oils, and you HAVE TO know how to transmit your knowledge, but that’s NOT ENOUGH.
You HAVE TO know your basics. You have to know what essential oils are, what they are made of, where they are coming from, when and where they were used in the past, what can they do for you, and me…
But that’s not enough. If you just tell people that Lavender is excellent for sleeping and Peppermint is excellent for heartburn, people will go and find cheaper Lavender and Peppermint essential oils (that may not work, by the way).
But if you want to build a strong team, you HAVE TO put yourself in the spotlight.
One of the steps to do that is by writing your bio, and believe me, writing your bio is hard.
If you want to resonate with your prospects and team, you have to knock them dead with two or three dazzling concepts that show you’re a likable, credible, and accomplished expert and that you can lead them. You have to make them trust YOU, not the brand of essential oils you represent.
When your friends, coworkers, and prospects read your bio, they must believe you’re the answer to their prayers. You must show yourself as the superhero they’ve always been waiting for. You need to show that you will swoop in and solve that big problem they’ve been dealing with for so long.
If you have a week bio, unfortunately, after you showed it to a couple of friends, you have come to realize that your bio makes you seem more like a super-dweeb than a superhero. And every time you write a post, only a trickle of readers give you a like.
“What about my brilliant Facebook post?” you want to yell at your computer. “Wasn’t that enough?”
No, it wasn’t, and that’s the point.
By the time your prospects arrive at your bio they’ve read your complete post to the end. Just by itself, this is a feat, since attention span has been reduced to one minute lately, keeping people reading for more than one sentence proves that you are not so bad after all… But unless you can persuade them you have more to offer them, they’re gone.
The point is that you need to make every word count.
That’s where I can help you by showing you a simple three-step process to do exactly that.
Before that, I’d like you to take a look at some of the most common bio mistakes, and how to avoid them.
Error #6. Going on and on about your bio
Frankly, would you really read this bio in its entirety?
“I first encountered Young Living Essential Oils in May 2010 when I experienced the difference between a common lavender essential oil and a Young Living lavender essential oil of “therapeutic grade”. As I inhaled the common lavender oil bought in a store, it stung my nose and irritated my mucous membrane. Later on, it was explained to me that such essential oils weren’t pure but treated chemically, diluted and insufficiently distilled… or in short, they only worked as perfumes. Having inhaled a Young Living essential oil of therapeutic grade, I was surprised with how effective and alive these oils essences were. By inhaling Young Living lavender oil a single time, I felt how the energy around my heart had cleared, and the feeling of oneness returned. My soul was yearning to return to oneness. I experienced a profound insight and realized the purpose that Young Living essential oils play as a significant role today. I realized that with Young Living, therapeutic grade essential oils people can clean the energetic bodies, raise their personal vibration, do away with their limited thought patterns, restore harmony in body and spirit… or in short, reopen the pathway to their heart. Today, it’s high time we clear these denser energies to reopen our hearts so we may live in harmony with the divine nature in all of life!
After this revelation, I was asked from my highest spiritual self, to rise into a new state of awareness into new insights to help support others into their own awakening through sharing Young Living essential oils. I began realizing that people could so quickly and easily reconnect with who they really are, and have a personal experience of their true divine nature in a very enjoyable and inspiring way. This is what people in the ancient days knew and used as they knew the destructive effect of negative emotions and thoughts. This is why it’s important we know how negative emotions and thoughts affect all levels of our being. It’s very easy to do this with the help of therapeutic grade essential oils because they change and transform our DNA code, which was damaged or manipulated by limited information that anchored within our energy body. While inhaling essential oils, the essence that travels with the scent cleans up the negative emotion part of the amygdala (this is the part of the brain which stores our emotional memory, such as traumas, fears, sadness or hurts from the past). This essence helps us release unhappy energetic patterns which were active in the energetic memory or the subconscious. Once we are free from the negative emotional baggage, our personal frequency rises and we become conscious of our divinity. It’s time we are aware that our choices are all up to us, it’s high time we awaken and reconnect with the divine inner self. It’s necessary to be conscious of and accept it as our right or duty to demand the working of divinity within. As we alienated our own Essence, less and less light shone through our Hearts, and that’s how we forgot this blessing. But now, we can reconnect with the source of our Being as we clean up the limited, hurtful baggage from our life. As we let go of it, we begin a new cycle of divinity in our Hearts.
This is the time on earth of gifts and blessings. As much as you’re ready to clean up your body and mind, the so-called God/Goddess temple, so many gifts and blessings will pour into your life to live them. Therefore, clean up your body temple, so the cup is ready for a new elixir of life!
It’s never too late. As long as you have your cup, in this lifetime you have a choice to refill it with your Love, the eternal source of all that you are.”
Please, no epics, sagas or long-winded monologues on who your secret crush is, what surgeries you have had or how the country should be run. Your bio should be a few words about you. The operative word here being FEW. There is a reason why magazines specify a word-limit for bios, too, in addition to articles. Remember, most magazines are strapped for space, so do everyone a favor — befriend Brevity.
Error #7. A bio that is a lie, an exaggeration or irrelevant
“Donna White, Ph.D. is an internationally recognized author, speaker, facilitator, and serial entrepreneur. Involved with Network MultiLevel Marketing since the 1960’s, Donna White has built five highly successful businesses with more than 1,000,000 each independent distributors worldwide. In her talented courses, she demonstrates how creating a residual abundant income centered on health and wealth can enable balance and purpose in one’s life.
Donna White has given lectures throughout the United States, Canada, Europe, Australia, Qatar, and South America. In her talks, she blends God, nutrition, conscious communications, face and body language into her compelling presentations to assist people in creating the life of their heart’s desires and dreams.
With certifications in Nutrition, Iridology, Reiki, International Aromatherapy through PIA, Master Practitioner of Neuro-Linguistic Programming, Master Practitioner of Hypnotherapy, PhD in Psychoneurology & Integrated Medicine, Anthony Robbins Digital Delivery Event Leader and as a Personal Trainer, Donna White is an inspirational mentor and coach in demonstrating and teaching how to achieve one’s divine purpose with grace and ease and fun.
Donna White has co-authored several books including “The power of not knowing,” “Deterrent Nutrition,” with Andin Berger and the marketing book “Essential Guerrilla Multilevel Marketing” with Janna DeRay and Jamie Dandelion, and has been featured on FOX News, Breitbart, The Drudge Report and she has done multiple interviews with Michelle Malkin and Glenn Beck. She has also authored “The All White Training System Book” and “Essentially National Aromatic Cards.”
Over the past decades, in Network Marketing she has demonstrated how creating a residual abundant income-focused in health and wealth can empower balance and purpose in one’s life. Donna White is an inspirational mentor for many in manifesting and teaching how to achieve one’s Divine purpose with grace and ease and fun.
In the 90’s, Donna White superbly reached the rank of Royal Crown Diamond in the Young Living Essential Oils organization. This is a monumental achievement – a Royal Crown Diamond rank is the highest level that a distributor can succeed in Young Living’s compensation plan. That makes her the top leader & top distributor at Young Living Essential Oils.”
Frankly, a bio is not the place to show off your five-decade-long involvement with essential oils or your yarn-spinning skills unless it follows an article you wrote on that topic. Won an award? By all means brag, provided it wasn’t the first prize in your school’s Lemon-and-Spoon Race. Belong to a writers’ group? Mention it. But don’t make it sound like you’re Gary Young personal teacher and mentor.
Example good bio
“APRIL WHITE has been a film producer, private investigator, bouncer, teacher, and screenwriter. She has climbed in the Himalayas, survived a shipwreck, and lived on a gold mine in the Yukon. She and her husband share their home in Southern California with two extraordinary boys and a lifetime collection of books.
All three books in the Immortal Descendants series are on the Amazon Top 100 lists in Time Travel Romance and Historical Fantasy. More information and her blog can be found at immortaldescendants.com.”
Why is it a good one: April’s bio is short and sweet but is packed with interesting information. She was a private investigator and survived a shipwreck? How can you not want to learn more about this author? She also elegantly includes her books’ status and subgenre in the last paragraph, along with a call-to-action for readers to learn more.
There are five other major blunders that you can make when you write your bio for Facebook, Twitter or your blog.
To learn about those blunders, fix them and to see examples of some of the best bio for essential oils distributors, just download this printable guide…
Download your printable guide here…
The 7 Steps to write your Bio (for Essential Oils Distributors) 96% OFF with Coupon Code*
Because you purchased my Done-For-You ebook “Essential Oils: A Guide To Natural Healing” you are entitled to a 96% off*.
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* You coupon code is coming in the confirmation email when you purchased the eBook “Essential Oils: A Guide To Natural Healing”
As a bonus, you will also find The “4-Step Process to Writing a Click-Worthy Author Bio” cheat-sheet (I wrote the template, you fill in the blanks with your information). It’s super easy and free.